Modern market research (Record no. 1201)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00559nam a2200181Ia 4500 |
| 041 ## - LANGUAGE CODE | |
| Language | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author Name | Adler, M. K. |
| 245 #0 - TITLE STATEMENT | |
| Title | Modern market research |
| Sub-Title | a guide for business executives |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London |
| Name of publisher | Crosby Lockwood and Son |
| Year of publication | 1959 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | ix + 158 |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Keywords | Market research, Marketing, Consumer research, Business research, Market analysis |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | |
| Subject-2 | Management -- Business administration |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Write Off Books | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date of Accessioning | Price | Total Checkouts | Full call number | Accession Number | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| HAFFKINE INSTITUTE FOR TRAINING, RESEARCH AND TESTING | HAFFKINE INSTITUTE FOR TRAINING, RESEARCH AND TESTING | 05/12/1960 | 9.90 | 658 | 2606 | 08/08/2026 | 9.90 | 08/08/2026 | Books |