TY  - BOOK
AU  - Adler, M. K.
TI  - Modern market research: a guide for business executives
U1  - 658 
PY  - 1959///
CY  - London
PB  - Crosby Lockwood and Son
KW  - Management
KW  - Management -- Business administration
N1  - Market research, Marketing, Consumer research, Business research, Market analysis
ER  -